Meaning of the word "viral marketing" in English
What does "viral marketing" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.
viral marketing
US /ˈvaɪrəl ˈmɑːrkɪtɪŋ/
UK /ˈvaɪ.rəl ˈmɑː.kɪ.tɪŋ/
Noun
a method of marketing whereby consumers are encouraged to share information about a company's goods or services via the Internet
Example:
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The company achieved massive success through a clever viral marketing campaign.
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Social media platforms are ideal for viral marketing strategies.